With an average viewership of 123.4 million in the US, the BBC reports that this year’s Super Bowl was the most watched programme since the historic Moon landing in 1969. It was an incredible triumph.
The San Francisco 49ers vs. Kansas City Chiefs game was an entertaining match, even if it didn’t draw as many spectators as Apollo 11’s record-breaking 125 to 150 million.
When the Kansas City Chiefs defeated the San Francisco 49ers 25–22 in overtime, the energy around the game grew. Notably, the spectacle was made much more mysterious by Taylor Swift’s scheduled appearance, which was intended to demonstrate support for her boyfriend, Travis Kelce.
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Following her tour in Japan, Swift’s Super Bowl performance sparked a lot of controversy. Because of Swift’s friendship with Kelce, 20% of viewers chose the Chiefs as their team, according to a Numerator flash poll.
Watchers on television saw Swift arrive, mingle with rapper Ice Spice and actress Blake Lively, and then, following the game, plant a passionate kiss on Kelce.
Eleven2 million of the average viewership of 123.4 million watched on CBS; the rest watched on CBS Sports, Univision, Paramount+, NFL digital platforms, and Nickelodeon.
A record-breaking 202.4 million people watched at least some of the game, according to Nielsen’s media analysts. They attributed the increase to modifications made to the system that determines how many viewers come from outside the house.
The Super Bowl has become more famous thanks to the Chiefs, the reigning champion team, and Usher’s amazing halftime show, which featured Alicia Keys, HER, Will.i.am, Lil John, Ludacris, and Jermaine Dupri.
Usher’s surprise Las Vegas wedding to longtime girlfriend Jennifer Goicoechea further increased the party’s lasting impact.
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